Wagento Thought Corner

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eCommerce

Adobe Marketo vs. Hubspot: Which is Best for Marketing Automation?

If you’ve been looking for marketing solutions and upgrades, you’ve most likely heard of Adobe Marketo and Hubspot. These powerful tools have highly valuable marketing...

eCommerce

Green eCommerce: How Do Online Businesses Impact the Environment?

Online retail has been frequently praised for the number of positive attributes it has when compared to traditional commerce. eCommerce is inherently more efficient than...

eCommerce

Top 3 Ways to Optimize the Mobile Checkout Experience

Mobile shopping has become increasingly common in the past few years, and according to researchers from Statista, the trend will continue to gain traction. Mobile...

eCommerce

Would Your eCommerce Business Benefit from a PWA?

Mobile commerce is expected to make up the majority of eCommerce sales within the next few years, so now is the time for retailers to...

Magento

No-Hassle Upgrades: Our New Program for Magento 2 Upgrades

An outdated website can often lead to an increased likelihood of security issues, reduced consumer trust, slower site speeds, and other negative factors that can...

eCommerce

5 Helpful Social Media Metrics for eCommerce Companies

If you maintain active social media accounts for your business (which you definitely should!), metrics matter. Even if you don’t run paid ad campaigns on...

Magento

Tools and Resources to Migrate from Magento 1 to Magento 2

Upgrading your services to meet consumer needs is an essential part of business, but migrating to a different eCommerce platform can be difficult and stressful....

News & Updates

Wagento Increases Training Capability by Merging with MageTraining

Magento U Authorized Training partner Wagento has merged with independent Magento merchant training company MageTraining, increasing the training capabilities of both organizations. We are very...

Marketing

Why Outbound Marketing Must Support Inbound Marketing

The pace of marketing has changed rapidly over the past decade, leaving many retailers feeling lost or overwhelmed when it comes to their own marketing...

Marketing

Top 5 Metrics to Measure Success of Inbound Marketing Campaigns

Old-fashioned marketing campaigns are quickly becoming a thing of the past as customers and merchants prefer the efficiency and convenience of digital marketing. While you...

eCommerce

How Much Does Color Psychology Influence Online Shoppers?

Think about how often we relate our emotions as colors. He was red with anger. She was feeling blue. They were turning green with envy....

News & Updates

Adobe (Magento) Named a Leader in the 2019 Magic Quadrant for Digital Commerce

Gartner recently recognized Adobe (Magento) as one of the primary leaders in digital commerce, placing the business within the Magic Quadrant for the third year...

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