The Wagento Blog: eCommerce Insights for B2B

Explore eCommerce insights, B2B commerce trends, and practical guidance from the Wagento team. Straight talk on ERP integration, platform migration, and growing your online store.

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Marketing

What’s LCP and Why Does It Matter?

Largest Contentful Paint (LCP) is one of the three Core Web Vitals that Google developers created to measure the most important aspects of a user’s...

Marketing

5 Customer Engagement Strategies Designed for Success

Customers are much more active and demanding than ever before. Knowing and understanding them is vital for every business. And this is where customer engagement...

Marketing

Top 5 Technology Trends from 2021 that are here to Stay

In the last two years, we have seen the rise and boom of different kinds of technology trends. Partially, this is thanks to the worldwide...

eCommerce

5 Actionable Tactics for Reducing Cart Abandonment

The growth rate of eCommerce in 2020 was an astonishing 25.4%. Over 2 billion people had purchased goods or services online and spent more than...

Marketing

How can a Mobile-First Marketing Mix Help Small Businesses Improve Lead Generation and Conversions?

Mobile phones account for over 50% of the time spent online, and with mobile users on the rise, this figure will only increase. Mobiles also...

Marketing

Turn Curious Visitors Into Valuable Customers With Explainer Videos

There are people out there with problems that your products or services can solve. And often, all that stands between them and a shopping decision is a better understanding of what your product is all...

Marketing

Social Marketing Reviews & Your Digital Marketing Strategy

Anyone with a laptop, desktop, tablet, or smart phone has internet connection and can readily read online reviews, ratings, and comments from other users and...

eCommerce

Top 10 Things to Ask Before Choosing a B2B Platform

In October 2020, Adobe made 6 major predictions about what changes would occur for B2B eCommerce in 2021. Adobe predicted that: Looking back on the...

Magento

Speed Optimization & Performance Tips for Your Magento 2 Site

Despite being one of the most popular eCommerce platforms on the market today, Magento 2 stores can be frustratingly slow. Several issues can cause website...

Adobe Commerce

5 Reasons to Migrate to Adobe Commerce Now

If your physical store needed repairs or regular maintenance, you’d probably fix them right away. Being proactive means that you’ll catch minor issues before they...

eCommerce

How to Create Versatile Designs for Your Brand

Do the designs for your brand reflect your company persona? The most successful brands present a consistent image across any platform they appear. At the...

Marketing

5 Tools to Test Cumulative Layout Shift (CLS) in 2025

Quick Overlook: Google’s Core Web Vitals (CWV) has significantly impacted SEO and web performance optimization. One metric to test Cumulative Layout Shift (CLS) is proving...

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