Diesel Conversion Specialists: Streamlining Success with Magento to BigCommerce Migration

Diesel Conversion Specialists, a leading name in custom diesel installations, has been transforming how Cummins turbodiesel engines integrate with Super Duty Ford or Chevy trucks. Known for their innovative engine mounting kits and a wide range of Cummins engines, they have carved a niche in the automotive industry, offering solutions that blend technical ability with a passion for automotive excellence. Diesel Conversion Specialists were facing challenges with their Magento store. We suggested the client with a solution – Magento to BigCommerce migration.

Despite their success in the automotive sector, Diesel Conversion Specialists faced significant challenges with their online presence. Their website, hosted on Magento, was becoming a roadblock to their digital growth. The primary issues included:

• Complex Management: The marketing team struggled with the website’s complexity, making it challenging to manage and update.
• Ordering and Payment Issues: Inefficiencies in the ordering and payment systems led to a suboptimal customer experience.
• High Maintenance: The site required extensive day-to-day maintenance, diverting resources from core business activities.

Wagento suggested Diesel Conversion Specialists to migrate from Magento to BigCommerce. This would help them resolve challenges and reduce the total ownership cost.

• Ease of Management: The client wanted the new platform to be user-friendly, allowing the marketing team to efficiently manage and update the site.
• Streamlined Ordering and Payment: Revamp ordering and payment systems to ensure a smooth customer journey during checkout.
• Reduced Maintenance: The platform should require significantly less daily maintenance, allowing resources to be redirected to core business activities.

In response to these challenges, Diesel Conversion Specialists agreed to a new solution – BigCommerce. This strategic move aimed to retain the essence of their brand while harnessing the efficiency and user-friendliness of BigCommerce. The Magento to BigCommerce migration was meticulously planned to ensure a seamless transition. The key elements of this transition included:

• Maintaining Brand Identity: The new site closely resembled the old one in design, ensuring brand continuity.
• Migrating All Data: Data integrity was crucial for continued operations.
• Custom Kit Builder: Our team developed a Custom Kit Builder, enhancing the user experience by allowing detailed searches and displaying various components effectively.