Small Business

Small Business and Social Media Quick Tips

A recent article in Entrepreneur Magazine cited 46 percent of small businesses surveyed said they did not have a websiteA simple website and social media are now essential in making your business successful. Here are a few quick tips to get you up and running.

Social Networking

Websites such as Twitter, Facebook and Linkedin have provided large and small businesses with a completely unique way to market themselves. After joining such websites, you need to build up a comprehensive profile and then start to join in on conversations as well as communicate with both existing and potential new customers. Also, don’t forget to build relationships with other professionals using this method.

Begin a Blog

Make sure that the blog you start on your website is one that is relevant to the service or product, relates to something that you know a great deal about or have a keen interest in. Helping to keep your site updated with fresh and unique content which is an important part of any successful internet marketing campaign will help you to gain a reputation of being a leading authority in your niche. This will in turn serve as a reliable source not only for your customers but other leading professionals.

Product Marketing Video

Video has become extremely popular as they provide all businesses with a way of providing in depth view of their product or service. Your business is able to provide details regarding the products size, color and texture. These videos offer you the opportunity to explain fully the benefits of them to all your potential customers. When you use this way of how small businesses can build an online presence, the videos you create do not have to be anything fancy. However, make them as personable as possible. Then once created, simply upload them to sites like YouTube and other popular video sharing sites.

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